Augmented reality (AR) is big news. Apple, Facebook, and Google are pushing the tech hard and as they strive to take it to the mass market. And, while until recently, expensive, clunky headsets have thwarted its adoption into the mainstream, that’s all about to change. In fact, according to a recent report, revenue for AR devices and content will reach a whopping $36.4 billion in 2023. That's 11 times higher than the estimated $3.4 billion predicted for 2019.
What is Augmented Reality?